Explore Campbeltown
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Minutes:
The Chair introduced Ewen McDonald and Neil
Clapperton from Explore Campbeltown.
Ewen informed the group of their new tourist
initiative, detailing the success of the initial meeting and the brand launch
of 'Explore Campbeltown' which had been opened at Seafield Hotel by Michael
Russell MSP this week. He updated the group on the meeting with Alex
Salmond and his invitation to host a reception at Bute House to further promote
Explore Campbeltown.
Neil Clapperton advised he and his colleagues
involved with Explore Campbeltown had devised a different approach in
advertising the brand. Their ethos was to maintain a simplistic and
realistic approach and, so far, this was proving successful and paying
dividends.
The Chair congratulated both Ewen and Neil on
the success of Explore Campbeltown and wished them continuing success. He
asked that the Group be kept informed of any topical issues Explore Campbeltown
wished to raise and that the KIWG would continue
to circulate their Agenda and Minutes to Ewen.
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